Concept buildPackage: Data Audit
MetricsHub
One source of truth for a startup's investor metrics
Context
A seed-stage SaaS company with a small team. Revenue lives in Stripe, leads in HubSpot, and costs in a finance spreadsheet. Every month the founders send an update to investors.
Problem
Preparing the investor update takes two days of copy-paste. The same metric — MRR, churn, runway — comes out different depending on who calculates it, and nobody is sure which number is right.
What I did
I mapped every data source and wrote one metric dictionary that defines each number exactly once. I built a nightly pipeline that loads Stripe, HubSpot and the spreadsheet into a single database, then set up a dashboard showing the eight metrics investors actually ask for.
Result
The investor update is generated from one source of truth in minutes. Every metric has a written definition, so the numbers match no matter who looks at them.